Participants will be asked to “experience” 4 minutes of content about the music artist. Following the experience, participants will have 5 minutes to fill out the questionnaire.
In appreciation for the attendee’s time, there will be 1 Amazon gift card for every 10 participants.
The research is funded by MITACS and Ki Made Inc, and has been reviewed and approved by the Ryerson University Research Ethics Board (REB 2020-106).
Masters of Digital Media Student, Ryerson University
Assistant Professor, Creative Industries, Ryerson University